A friend of mine set up his restaurant in Delhi, India, at the beginning of February 2020. Everything was going well but then bam! COVID! Suddenly there was panic and frenzy and navigating the F&B space became extremely difficult. I should know because we had to deal with something similar with our own F&B brand — The Nutty Kitchen, a vegan-beverage startup.
After his place re-opened, he found it difficult to get back customers. The conventional marketing methods could only do so much and he wasn’t well versed with the digital world.
Stories like his dot the current work landscape. For both business owners and job goers. The work sphere is continuously evolving. Digitization is the biggest aspect of it, yes, but the effects can be felt in almost every sphere. As a result, the definition of success also continues to evolve.
I feel communication, adaptability, and patience are extremely important skills for almost any professional or a business owner. But they don’t exist in isolation. Going forward, they’re not going to guarantee success alone.
In this article, I want to touch upon a couple of complex skills that I feel we don’t get to read about a lot. These are ideas I’ve come across in books, social media, and on the internet in general. They stuck. And these are skills, I believe, that will become paramount as we move forward. Both for businesses and for professionals:
In the current scenario, everything is being built to shorten our attention spans. Like this Guardian article says: There’s a lot more to focus on but less time to do so.
This reflects in the work that we do. Distraction, depression, popcorn brain, and so on. Charlie Harary, the author of Unlocking Greatness, said in an interview,
Whenever I teach students, I tell them, “Your chance of being successful has gone up exponentially because all you’ve got to do now is actually try to pay attention for more than five minutes.”
With so many tools at our disposal, focus is likely to become the skill that puts you ahead in the game, because…